40 minutes. This course starts by exploring the history of Instagram to help you understand how it's become such a powerful tool for generating sales, reaching new audiences and building brand...
This course starts by exploring the history of Instagram to help you understand how it's become such a powerful tool for generating sales, reaching new audiences and building brand awareness. You'll learn how to set up an account and build and optimise a Business Profile. The course will cover the kind of content to post and how to enhance effectiveness with photos and videos. There's information on how to respond to comments, use direct messaging and repost user- generated content relevant to your brand to keep your audience engaged. We'll explore the essential elements of an effective Instagram marketing strategy and show how to maximise the value of your account using brand identities, content strategies, hashtags and working with influencers. You'll learn how to use extra features such as Instagram advertising, connecting to third-party scheduling apps and Instagram shop and product tagging.
Instagram Analytics and Insights are essential for success on the platform so we'll cover how to access and use these effectively.
Finally, we'll cover how you can use your findings to develop new and more powerful Instagram strategies.
This course is aimed at anyone who is involved in promoting and marketing their business online. It provides insight into how Instagram can be used to promote the company as well as using brand identities, content strategies, hashtags and working with influencers.
This course compliments our Social Media Marketing course and takes a deeper look at using Instagram for your business.
Training is not always the answer. A course covers awareness. Where the law asks for a competent person, a written risk assessment or a system you can evidence, training on its own will not close the gap. Tell us what you are trying to satisfy and we will say plainly whether this course does it.
Related
Questions
Buy it online and the learner gets their login straight away. If you are booking for more than one person, or for several different courses, send us the list and we will quote for the group rather than charging person by person.
It is self paced, so learners can stop and pick up where they left off. The time shown is video content and does not count thinking time on the questions.
Yes. A certificate is issued once the learner passes, and you can download records for everyone you have enrolled.
Yes, per learner and excluding VAT. Group rates are better than the published price, so ask before booking a team.
For awareness it often is. Where a duty needs a competent person, a risk assessment or a documented system, training alone will not close it. If you are not sure which side of that line you are on, ask us before buying.
Next step
Tell us what you are trying to cover and how many people need it. We will tell you which courses do the job, whether a bundle works out cheaper, and where a course on its own will not satisfy the duty you are actually under.
Would rather talk now? Call 07949 084819 or email enquiries@yorkgreen.uk.
We reply within one working day.
