Search Engine Optimisation for Business — Online Training Course
Right now, potential customers will be searching for your products and services ‐ and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages. The key is understanding what search engines need ‐ and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This course will explain the proven techniques that will help you reach and maintain the number one results spot.
Search Engine Optimisation for Business
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CPD Approved
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100% online — study at your own pace, on any device
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Duration: approximately 80 minutes
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Delivered via our trusted eLearning partner, VideoTile Learning
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6 interactive modules with end-of-module assessments
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Certificate issued on successful completion
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Instant access — start your training today
Search Engine Optimisation for Business
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CPD Approved
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Study Method — 100% Online
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Duration — 80 minutes
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Certificate on Completion
What You Will Learn
This course covers the following topics:
Course Modules
This course is made up of 6 modules:
Introduction to SEO
Link Building
On‐Site SEO
Social Media as part of SEO
Local Search
Pay Per Click (PPC)
Assessment: Each module ends with a multiple-choice assessment. You must achieve a pass mark of 70% to progress to the next module.
Certification: On successful completion, you will receive a certificate confirming your achievement.
How long does the Search Engine Optimisation for Business course take?
The course takes approximately 80 minutes to complete. It is entirely self-paced, so you can fit it around your work schedule.
Is this course fully online?
Yes. The course is 100% online and can be accessed on any device with an internet connection. There is no need for classroom attendance.
What certificate will I receive?
On successful completion of the Search Engine Optimisation for Business course, you will receive a downloadable certificate that you can share with your employer as evidence of training.
What is the pass mark?
Each module has a 70% pass mark which must be achieved before progressing to the next module.
Who is this course for?
This course is suitable for anyone working in the construction industry or on construction sites
Can I buy this course for my team?
Yes. We offer group enrolments and volume discounts for teams of five or more. Contact us at info@yorkgreen.uk or book a call to discuss your training needs.
What are the technical requirements?
The course is browser-based — no software installation needed. You will need an up-to-date web browser, a stable internet connection (3Mb+), and 1GB+ RAM.
+ Ready to Get Started?
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Invest in your team's competence with the Search Engine Optimisation for Business course. Enrol online today and start immediately, or speak to York Green to discuss group bookings, learning packages, or how this course fits alongside your wider training programme.